Content Writer
Closing date :31-12-2025
Job Description
- Experience 02 to 03 Years
Bachelor’s degree in English, Journalism, Marketing, Communications, or related field.
Proven experience as a Content Writer or similar role.
Strong command over English grammar, vocabulary, and writing styles.
Familiarity with SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs, etc.).
Basic understanding of digital marketing concepts and social media platforms.
Ability to research and write on diverse topics.
Excellent time management and adherence to deadlines.
BCA / MCA / B.Tech / B.E. (Computer/IT) preferred
Experience in writing for the tech or SaaS industry.
Knowledge of WordPress or other CMS platforms.
Ability to create basic visual content (Canva, Photoshop, etc.).
Understanding of email marketing and paid ads content formats.
Strong basic knowledge of programming concepts
Understanding of front-end fundamentals (HTML, CSS, JavaScript)
Please share the resume to info-calicut@tranetech.com
Job Skills
- Develop clear, engaging, and original content for websites, blogs, landing pages, emails, and social media.
Write SEO-optimized content using relevant keywords and industry best practices.
Research industry-related topics to ensure accuracy, relevance, and value.
Collaborate with the Digital Marketing team to plan and execute content strategies.
Create content for paid campaigns, product descriptions, case studies, and marketing collateral.
Edit, proofread, and ensure all content aligns with brand voice and guidelines.
Monitor content performance (traffic, engagement, conversions) and refine strategies accordingly.
Stay updated with the latest digital marketing trends, SEO updates, and content tools.
